Just saw the trailer for the movie 2012, and at the end, instead of a URL, it prompts you to Google Search for 2012 instead. It's not the first time I've seen this - wasn't there a bunch of Pontiac ads that did the same? Might as well screw with the results a bit. :-)
I'm not sure what the significance of 2012 is - some sort of cataclysmic prediction by some religion or another. Personally, I'm a bit of a Triskaidekaphobic, so to me the real year to be afraid of is 2013... a whole YEAR ending in 13!!